The launch of Volvo Construction Equipment’s (Volvo CE) global website is the culmination of a project that enables the company’s online presence to be more valuable to customers, the media, jobseekers and other interested stakeholders. In addition to providing product and service information, the global site also gives visitors an insight into the company’s long history, what Volvo CE believes in and the values at the core of the business.
“We wanted the new site to reflect the fact that Volvo CE is an innovative company, one that is approachable and the best business partner in the industry,” commented Bill Law, senior vice president of corporate communications and public affairs at Volvo CE. “I believe the new global website will attract a great number of visitors, helping us to engage more effectively with our audiences.”
Findable, useful, relevant content
There is a heightened focus on video and images across the website, as well as a media area, which gathers news and events in one place, allowing users to easily sort and filter press releases by date and topic.
Information on the current Volvo CE product range can be easily found on the new website, as well as archived information about older models that are no longer produced. If Volvo CE machine owners require more detailed information and support, the global website will direct them to a local Volvo website.
More over, the new site provides information about further Volvo CE initiatives, such as the Volvo Ocean Race, Construction Climate Challenge and WWF Climate Savers program.
Visit the new Volvo CE global website at www.volvoce.com/global