Volvo CE marks partnership with new dealer Laothani Tractor with inauguration ceremony and customer roadshow in Laos

Laothani Tractor is the new dealer for Volvo Construction Equipment (Volvo CE) in Laos providing full sales and service support to the manufacturer’s premium machines that deliver safe, efficient, and productive operations to customers. The collaboration pairs Volvo CE’s industry-leading equipment, technology and nearly 200 years of experience supporting customers across a variety of industry segments, with Laothani Tractor’s local market knowledge and aftersales support. Both companies share an ambition to drive sustainable growth while protecting the environment and strengthening climate resilience, supported by Volvo CE’s range of products and services, including electric construction machines and charging solutions.

Representatives from Volvo CE and Laothani Tractor at the dealer inauguration in Vientiane, Laos.

Laothani Tractor welcomed customers to its facility in Vientiane on 4 November 2026 for the dealer inauguration and customer roadshow.

The Laos government has announced its 10th National Socio-Economic Development Plan (NSEDP), which lays the foundation for Laos’s Vision 2030 and supports the country’s transition following its graduation from Least Developed Country (LDC) status, while promoting sustainable growth. The plan sets out key strategic pillars and priorities under the country’s “Transform, Reform and Perform” agenda, including economic improvement, infrastructure development, human capital and social development, and climate resilience.

The infrastructure developments outlined in the NSEDP are expected to generate demand for reliable construction equipment and support. Volvo CE and Laothani Tractor offer customers in Laos a range of wheel loaders, excavators, articulated haulers, compactors and electric construction machines to serve the mining, heavy infrastructure and construction segments.

Volvo CE has built a strong reputation for product quality and performance. Through its partnership with Laothani Tractor, the company aims to strengthen local service and aftermarket support, helping customers maximise machine uptime and productivity.

“At Volvo CE, we are committed to giving customers the support they need to get the most out of their machines,” said Wilson Shee, Head of Market Cambodia at Volvo CE. “This includes providing spare parts and training technicians to deliver on-site service and maintenance, helping customers keep their machines operating productively.”

Local support for customers across Laos

Based in Vientiane, Laos’s capital, Laothani Tractor is strategically positioned to support customers throughout the country, including in rural areas, through on-site support and satellite branches where needed.

“Laothani is a Laotian company with an established presence in the mining and construction sectors and a strong understanding of our customers, local language and culture,” said Ohsioungkham, General Manager of Laothani Tractor. “Laothani will continue to grow from strength to strength, and we have every confidence that this partnership will not only enable us to better serve Volvo CE customers but also allow us to play our part in nation-building and improving the livelihoods of the people of Laos.”

Laos is a growing market for both the mining and construction equipment sectors. The government’s development plan presents opportunities for Laothani Tractor and Volvo CE in areas including mining, heavy infrastructure, road construction and rural development. With tourism also growing, the government is looking to develop supporting infrastructure, including airport improvements, transport links and hotel construction.

Volvo CE machines displayed at the dealer inauguration and customer roadshow.

“Volvo CE’s extensive range of excavators, including electric models, is well suited to supporting companies contributing to the Laos government’s master plan for economic and infrastructure development,” added Shee. “Our electric construction machines and solutions can also support Laos’s green growth ambitions and efforts to reduce emissions.”

The inauguration and customer roadshow provided an opportunity for customers to experience Volvo CE’s new generation excavators and compaction machines firsthand, while meeting the Laothani Tractor team responsible for local sales, parts and service support. The event marked the beginning of a partnership focused on improving equipment availability, machine uptime and long-term customer support across Laos.