As the North American business cycle is showing signs of recovery, Volvo CE Rents will play an increasingly important role in securing sales in the upturn and the company is embarking on a new course where it will not only run a franchise network of rental stores, but will also run company owned stores.
Whether the store will be franchise owned or Volvo owned depends on the given circumstances in the market. To strengthen the profile of Volvo CE Rents and make the company more independent from Volvo CE, it has been decided that Volvo CE Rents will become a subsidiary to AB Volvo and will no longer be a part of Volvo CE.
Effective 1st of May, Mr Scott Hall has been appointed President and CEO of Volvo Rents which will also be the new name of the company. Scott Hall will report to the chairman of the Volvo Rents Board, Mr Mikael Bratt, CFO of AB Volvo.
Scott Hall will thereby leave his position as Executive Vice President and Head of Global Sales and Marketing at Volvo CE after 11 successful years and relocate to the new Volvo Rents HQ in Shippensburg, Pennsylvania.
At the same time Barry Natwick will take up a new position as Chief Operating Officer of Volvo Rents, reporting to Scott Hall. “Scott Hall has done an extraordinarily good job as head of Global Sales & Marketing and I am very pleased that he has accepted this new challenge. I am convinced he, together with Barry Natwick and the rest of the team, has the capabilities to grow Volvo Rents to a sizeable business “, says Olof Persson President and CEO of Volvo CE.
The successor of Scott Hall will be announced shortly.