Volvo Construction Equipment (Volvo CE) will host a free virtual event called “Volvo at CONEXPO Live” March 14–17, allowing people unable to attend the CONEXPO-CON/AGG tradeshow in person to experience the Volvo CE booth. Content will include product launches, machine walkarounds, Q&A sessions with product experts and more.
Registration for Volvo at CONEXPO Live opened today, Jan. 18, at virtual-events.volvoce.com/en-US/brand-events/volvo-at-conexpo-live. The virtual event will stream online live daily Tuesday through Friday the week of the show, with individual segments also available for replay on demand.
“We’re excited to be returning to CONEXPO-CON/AGG and for tens of thousands of people to experience our most exciting booth ever,” said Stephen Roy, president of Region North America, Volvo CE. “That experience does not need to be limited to people physically at the show, however, and Volvo at CONEXPO Live will bring our booth to even more people worldwide.”
Educational and Entertaining Virtual Content
Volvo at CONEXPO Live will be hosted on a proprietary digital platform. The company will create more virtual experiences like this in the years ahead as part of its ambition to enhance communication and connectedness with customers as well as the broader construction industry worldwide.
Volvo at CONEXPO Live will start at 10 a.m. PST each day March 14–17 and last approximately three hours except for the final day, which will be two hours.
Many segments will include experiences that someone would have at the show, such as a booth tour, product walkarounds, asking Volvo experts questions and watching as new machines and services are introduced. Others will be unique to the virtual show, such as interviews with Volvo executives, videos featuring Volvo customers and partners, and the ability to chat with other virtual show attendees.
The content will also be relevant for people who attend the show in person. They can watch when they return home and share with other attendees and colleagues.
The full schedule is available on the Volvo at CONEXPO Live website.
“Creating positive experiences for our customers is a priority for us,” Roy said. “That’s about more than our products and services, and Volvo at CONEXPO Live is the latest example of our commitment to being a comprehensive service provider and also bringing some entertainment to people in the construction industry.”
To register for Volvo at CONEXPO Live, visit virtual-events.volvoce.com/en-US/brand-events/volvo-at-conexpo-live.