During the Volvo Ocean Race stopover in Lisbon, Portugal, on Friday 8th of June, Volvo Construction Equipment (Volvo CE) held a fuel efficiency seminar to help its customers reduce fuel consumption as well as cut costs.
Well-known for promoting fuel efficiency within the construction industry, Volvo Construction Equipment (Volvo CE) has arguably – and deservedly – the industry’s best reputation for demonstrating and encouraging environmental care. It is the first company in the construction industry to join the World Wide Fund for Nature’s (WWF) Climate Savers program, which sees the company commit to an ambitious agreement to reducing over 15 million tons of CO2 emissions from its products and manufacturing facilities by 2014 (read more at http://edit.volvoce.com/wwf).
As part of its dedication to environmental care, Volvo CE is helping its customers to reduce fuel consumption and cut costs in their businesses. As part of this, a fuel efficiency seminar was held at the Volvo Ocean Race stopover port in Lisbon to educate participants about how they can contribute towards maintaining the environment while still benefitting commercially.
The seminar involved everything that customers need to know – from simple things like what CO2 is and how it effects the environment, to more complicated subjects like engine technology and systems. At the event Volvo CE also explained what it’s doing to further reduce CO2 emissions in terms of its products as well as future incentives. It also touched on its available programs and training courses that customers can utilize to optimize their machines while remaining environmentally aware.
David Kristianslund, Marketing Manager for Volvo Maskin AS, one of Volvo CE’s dealers in Norway, invited several customers to the event: “We invited our key customers to the seminar to talk about being fuel efficient. It’s our moral obligation as a big organization for us, and our customers, to improve our efforts together.”
Arvid Rinaldo, Market Communications Manager for Volvo CE, led the seminar: “We took the opportunity to use the Volvo Ocean Race to educate our customers about how they can reduce fuel consumption in their businesses and cut costs. We also wanted to promote our forward-thinking agenda when it comes to fuel efficiency and the environment. Volvo CE is continually developing more fuel efficient machines and programs that reduce fuel consumption and lower CO2 emissions and we have a long term strategy when it comes to environmental care.”